• Developed brand voice, cultivating creative content for online platforms to advance marketing and business goal

• Directed  all internal/external communications including; newsletters, online branded language, social media content, sales sheets

• Authored language for public speaking engagements, scripts for online video advertisements and digital media treatments.

• Authored 4 articles on self-love, drove engagement and created social awareness through blog

• Directed 4 marketing and sales campaigns that generated over $50K net profit annually, within grant guidelines

• Established new effective client pipelines with key stakeholders increasing leads 40% weekly and improving conversion rates significantly.

• Pioneered and managed strategic partnerships; including the Georgia Power Mentee program curriculum increasing established business client applications by 10% annually.

• Wrote content and managed marketing campaigns including social media, email, and print material; increased followers by 1K in 2 weeks.

• Business office functions including 2 annual audits, invoices, and reimbursements.

• Grew membership by over 200 new members annually via innovative marketing initiatives.

• Built social media Platforms; Facebook, Twitter, Instagram and LinkedIn from scratch into profitable marketing mediums that generated sales and secured members, managed constant contact campaigns: designed and executed monthly newsletters

• Initiated and drove a dues collection process on bad debt, significantly reducing debt by over $40K.

• Designed and implemented quarterly Member Relations events increasing retention by 15% annually.

• Reduced and controlled expenses for Member and Prospective Member events by partnering with vendors, speakers, and local entertainers to lower costs of by 25%; managed budgets of up to $50,000+ with 2,500+ attendees.

• Organized and executed monthly Membership programs and events increasing dues added by 10% annually.

GEORGIA STATE UNIVERSITY–COLLEGE OF ARTS AND SCIENCES |  ATLANTA,  2006     

Bachelor of Science, Political Science                  

Placed First Nationally in Model Arab League at Georgetown University

Received  the “Outstanding Delegate Award” for work on the Model Arab League Economic Council from Georgetown University

Recieved the “Outstanding Delegation Award” as part of the First Place team from Georgetown University

Volunteered on fundraising capital campaigns and humanitarian outreach programs with local Non-profits including the Sierra Club, Safe House Outreach and The Women’s Entrepreneurial Opportunity Project.